‘PATARANAN ASSET’ to launch its 2,000MB-worth ‘HYPE Sathorn-Thonburi’ project, targeting the housing market’s demand of the Millenials

Pataranan Asset Company Limited, a Bangkokbased real estate developer with more than 30 years of experience, is taking to the housing market its new project for the Millenials. Set in SathornThonburi neighborhood, this major project is expected to promote a significant growth in the area. The company is now preparing to launch the HYPE SathornThonburi Project, an 8storey lowrise condominium under the Urban Playgroundconcept. Reservation is available on September 12, pricing starts from only 1.79 MB.

Mr. Pornchai Kritsadavorakul, Managing Director of Pataranan Asset Co.,Ltd., a 3-decade veteran real-estate developer in Bangkok, reveals that from his experiences in many real-estate development projects and his insights in the demand of different types of consumers—both from a research on the growth of the real estate market and the capability of Sathorn-Thonburi area—the area will undergo a major changes in terms of housing from traditional houses to taller buildings, before turning into a full-scale high-rise society eventually.

This is especially the case for Sathorn Bridge-Charoennakorn-Klongsarn areas in Thonburi where the ICON SIAM mega-project is now launching its 6-star hotel and a huge department store. The area will also be equipped with the new BTS gold-line station which connects to Thonburi Station, as well as stations in south-purple line and red line, of which the construction has been kicked off this year.

Likewise, the lifestyle of the people in this area also gradually reaches its turning point where the urban living of the new generation has become the dominating trend. With convenient access to public transportation, the location makes a perfect choice for the new generation who is looking for housing close to the business center. Consequently, the rise in demands of housing in this neighborhood will help ease the overcrowdedness among central business areas such as Sathorn, Silom, Charoenkrung, etc. Located in Sathorn-Thonburi area, the project offers both a convenient transportation, as well as a reachable price.

“As the new generation is becoming the major residents in the society, the company is also changing its business strategy and expanding its market to the Millenials with the HYPE Sathorn-Thonburi Project,” adds Ms Sararin Ruengpanyawut, Executive Director of Pataranan Asset Co., Ltd. “The 8-storey condominium worth of 2,000 MB is developed to cater for the fast-pacing lifestyle of the new generation. The project is only 600 meters away from Thonburi station. It is also close to BTS’s gold-line station and the ICON SIAM department store that will urbanize Charoennakorn area.”

HYPE SathornThonburi comes with the concept of ‘Urban Playground’ where any Basic Days could be Play Days. As there are many roles to take each day, people all need a “home” to come back. The project’s design stands out for its “GO WITH THE FLOW” idea, which is inspired by the use of space to create home-like comfort. By expanding the internal corridors up to 5-metre wide, big trees can be planted right in the middle. The open-air space also allows sunlight to shine and breezes to blow—making nature truly be felt from the inside.

HYPE SathornThonburi meets the urban lifestyle with its excellent facilities under the “PLAYHOUSE” concept. The residents are encouraged to Play Harder at ‘H Boxing Gym’ where they can do anything from boxing to yoga, or working out at the ‘Fitness Room’ where various exercise machines and all the necessary facilities are equipped. For those who would prefer to Work Hard, the Co-Workspace offers well-planned space where residents can work freely 24/7, or they can have some fun with Co-Recipe or Co-Kitchen Space, a common kitchen for those who would love to show off their cooking skills. Last but not the least, residents can keep their gym bag or their personal belongings safe at the common lockers at the ‘H Lobby’ before going to the ‘H Swimming’, a common big pool, or to the ‘H Garden’ for chillaxing.

As for the project plan, HYPE Sathorn-Thonburi is built on a land of 7 rai. The project consists of a total of 914 units in 5 buildings with parking spaces on lower floors. There are 158 units in Building A, 161 units in Building, 160 units in Building C, 224 units in Building D, and 211 units in Building E. Available room sizes start from a studio of 25.2 sq.m, while a 1-BD ranges from 29-43 sq.m, and a 2-BD from 45-51.36 sq.m. Reservation is scheduled on this September 1-2, with a starting price of only 1.79 MB. Register online at www.hype-condo.com now for furniture set and a 50,000 THB discount. For more information, please call 065-209-8888.